We won't have time to go though all this in the lectures so I suggest you do this as home study.
The British Council has free online lessons on business writing styles. There are 5 lessons plus keys for each lesson. You could do the lessons backwards if you like, i.e. look at the key and find out why it gives the answers that it does. Or you can do the lessons in the usual way (all the parts that you are able to do on your own, that is). I'll try to provide you with other info, but this is a very good place to start.
Have you any idea what these acronynms stand for in the business world (and whether it is appropriate to use them)? Read a short article to find out here
Here's a video you might like to watch and listen to.
To make it slightly easier, the script is below.
The 21st Century Flux
English. The new disease? It pours out of television speakers and computer screens Disregarding Babel with its very cocky fluency Sticking on its labellings at every opportunity. Nothing’s safe; it won’t stop when it begins to spread it dominates the airwaves and reigns/rains on the internet leaving cultures altered and confused as to what’s what turns the dialecting of the youths to a hotch-potch rag-tag scrabble bag; everyone’s affected the little languages will not survive unprotected. So hold your own, but get a firm hold of English and every last one of us shall be a multilinguist: sing it! Shampoo juggernaut moolah hullabaloo ad infinitum, pow-wow, kudos, déjà vu Won ton, billabong, beef, potato, hobo, dream Wha gwan with the wigwam boogie mr Chimpanzee? Welcome to the twenty-first century flux for now, English is the language of choice And when it dies, as every tongue eventually must let it be said you added your voice The professor said, “Pif! What language is this? Degenerate slang isn’t standard English! We at the top must establish limits.” I said “Prof! Language is the people that live it.” Get loose, give it some vision and foresight and juice; we can fling the dictionary door wide. I live in a city where it seems like every single idiom is intermingling stream-like, Like streams, that know no barriers No matter what dams and channels are established – they are irrelevant. What matters is the message that is put across, and the passion that’s invested in it. Nothing’s lost it merely mutates, and lets the people speaking it tweak it in new ways. Meaning that meaning is whatever you say Jilly, Jack, Hussain, in Iraq to the UK … to all corners; through all twists and bends Six billion personal versions of events It’s thrilling when you think of all the tongues on a jostle to express their puzzle in the best words possible. The more words we have, the more ways we have to express the world we have to co-exist in. And if the English language is the lingua franca of this planet, never say that it should be a closed system. Welcome to the twenty-first century flux for now, English is the language of choice for the performers But when it dies, as every tongue eventually must let it be said you added your voice to the chorus Cos English isn’t English; it’s an elastic patchwork A fantastically insane confederation a very strange tapestry of foreign vernaculars borrowed from Norse kings, and fettered slavemen So if language is linked to the land which it springs from English is linked to the globe in entirety With fragments of every language you’ll think of Roots in every type of society: Welsh, French, Jamaican, Indian, Italian Dominican, Hispanic, Germanic, Norse, African, Norman, Dutch, Latin, Greek, Japanese, Yiddish, Native American, Antipodean and Finnish… The list could continue till my tongue went blue; what I’m saying is the owner is you. It lives as it’s spoken, and it mirrors the truth And there isn’t any owner but you… Welcome to the twenty-first century flux for now, English is the language of choice But when it dies, as every tongue eventually must let it be said you added your voice
A British price-comparison website has had phenomenal success with Aleksandr Orlov, an animated meerkat. Go to the website http://www.comparethemeerkat.com/to see how it is done, and to see what all the fuss is about. And don't forget to compare the meerkats and watch the videos too :-)